Nutrieka

Who we are?

NUTRIEKA is a brand dedicated to transforming the way we approach healthy eating. We are on a mission to reintroduce pure cold pressed natural groceries into modern kitchens. Our products are carefully crafted to be free from harmful chemicals and preservatives, and they are packaged with ecoconscious manner. We fight against the problems of single-use plastic and microplastic pollution

At the core of our identity our flagship product: 100% natural cold-pressed mustard oil. However, this is just the beginning of our journey, as we strive to provide an array of nutritious options for consumers across the world

NUTRIEKA is not merely a brand; it represents a transformative approach to food, centering on the pillars of health and sustainability. We are advocates for plastic-free processing methods, committed to raising awareness about the presence of microplastics in food, and promoters of a "Natural HealthShield" to protect your well-being and the health of our precious planet.

NUTRIEKA signifies a fresh, healthy, and sustainable approach to the food we eat. We're here to make your kitchen a healthier place and our world a cleaner, greener one.

Our story

Nutrieka

Our Journey begins in Gorakhpur, rooted in the legacy of Baba Gorakhnath. Two visionary leaders, Mr. Vishal Kumar Agrahari and Mr. Manish Kumar Jaiswal, teamed up to do something remarkable. Both of them came from families deeply involved in the grocery business, and their passion began with a love for natural, cold-pressed groceries.

Vishal, who had started studying to become a chartered accountant in Delhi, came back to his hometown in 2012. He spent a whole decade working in his family's grocery business, which also distributed many popular FMCG brands. During this time, he saw how unhealthy processed foods were becoming more common, and there weren't many healthy food choices.

Meanwhile, Manish was a part-time social entrepreneur who also ran a paint business alongside his dedication to helping rural communities grow. In 2019, he finished his Master's degree in Extension Education & Rural Development and aimed to support farmers and rural areas. In 2020, fate brought Vishal and Manish together, right when the COVID-19 pandemic was causing problems for both of their businesses. Vishal shared his dream of providing natural, nutritious products, and Manish eagerly joined in.

They started a journey across India, diving into the world of groceries. With strong determination, they did a lot of research, talked to experts, and traveled all over the country to visit organic farms, food parks, and various industry organizations. They met dedicated people along the way and saw creative ways of doing things. Even though the pandemic made things difficult, they didn't give up. They decided to start making edible oil in their hometowns, taking the first big step in their exciting journey of change.

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Our Vision

Our vision is to create a world where everyone has easy access to healthy and nutritious groceries through responsible food processing and eco-conscious distribution.

nutrieka

Our Misson

We aim to fill the market gap for natural and traditional groceries, advocate for healthier eating habits, and implement sustainable packaging solutions. We firmly believe that everyone deserves access to food that is not only delicious but also nourishing and free from harmful additives

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What Sets Us Apart

Quality: We take pride in our commitment to quality. Our product selection is a result of careful curation, sourced from trusted suppliers who share our values. You can trust that what you get from us is of the highest quality.

Premium Offerings: One of our standout products is our premium cold-pressed mustard oil, which we package thoughtfully in eco-friendly glass bottles. This reflects our dedication to both top-notch quality and environmentally friendly practices.

Personalized Wellness: We go beyond being just a grocery store; we are your wellness partner. Count on us for expert guidance, personalized nutrition consultations, and a supportive wellness community. We are here to help you achieve your health and wellness goals.